Whether you are part of an early stage or a small business, what is the best path forward for your sales and marketing stack? Let’s walk through the two most common decisions made – 1) setting up a stack which will support you through all levels of potential success or 2) choosing a stack that […]
Marketing CRM
Designing For the Customer Not the Device
Design is a topic on which many people have strong opinions. Several start ups out of Silicon Valley that became anomalous successes give a lot of credit to the nuances of their design perspectives. Here’s ours: We recently released our mobile apps, which means we now offer VipeCloud users an All-In-One CRM experience on the […]
Does your Small Business CRM include Email Marketing?
Small business owners and employees are often performing multiple roles and wearing many hats. Unfortunately, they are also often having to manage different software systems for their different roles. Is there low-hanging fruit which can (and should) be combined to save the headache of managing different systems and data? Email Marketing + CRM Yes! Email […]
Sales Stack Comparison Matrix: Platform Versus All-In-One
What if the entire process of implementing your sales stack could be simplified? We love “what if” questions here at VipeCloud and are proud that our customers have a simple and rapid ramp up once they decide to work with us. We have also learned from our customers that the process of researching all of […]
How Does Email Tracking Really Work?
Email tracking has been in use by marketers for decades, and it is continuing to gain steam on the sales side of the house. Marketers have had to become increasingly technical to fulfill their roles. Salespeople have different DNA, and have been slower to gain interest in the technical aspects of email. This article is […]
VipeCloud adds Facebook to its Social Sharing Sites
A core component of VipeCloud’s All-In-One CRM is social selling, or more accurately, social posting. Generating inbound interest can be a powerful way to effectively market yourself and your business. However, to do it correctly, you can’t always be selling. We have long said that social selling can be thought of like an online cocktail […]