It seems the pendulum is swinging again and businesses now cringe when they hear “there’s an app for that”. Remember AOL’s “You’ve got mail”? When there are too many apps or emails, they become a burden. Enter the Marketing CRM. What Is A Marketing CRM? A Marketing CRM is software that combines into a single […]
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VipeCloud Adds Matrix Emails to Marketing Automation Capabilities
We are thrilled to announce the addition of Matrix Emails to our marketing automation capabilities. Matrix Emails, at their simplest, allow marketers to send personalized mass emails on behalf of their sales team. Why is this important? Because it generates three major benefits for your sales and marketing efforts: You will save your sales team […]
VipeCloud Adds Website Tracking To Its All-In-One Growth Stack
A powerful addition to the Marketing side of our offering, VipeCloud’s website tracker will supercharge your email marketing. Our website tracker allows you to track which pages on your website your email marketing recipients are visiting. The benefit? Gain a more wholistic understanding of how engaged your audience is with your company and you can […]
VipeCloud Adds Contact Scoring to Its Marketing Suite
You’d prefer to have a ranked list of contacts based on how much they are engaging with your company than a random list, right? We thought so too. In combination with our Website Tracker release, we updated our Contact Scoring to include pages visited by recipients of your email marketing. As we have always tracked […]