You’d prefer to have a ranked list of contacts based on how much they are engaging with your company than a random list, right? We thought so too. In combination with our Website Tracker release, we updated our Contact Scoring to include pages visited by recipients of your email marketing. As we have always tracked […]
The VipeCloud Blog
As a Small Business, How Many Things Do You Do Because You Think You Should?
According to Tony Robbins at Dreamforce in 2016, business can be distilled down to two things: marketing and innovation. And he said that while speaking at a conference hosted by a multi-billion dollar company and attended by many, many other enterprises. As much as marketing and innovation works for large enterprises, I believe it scales down to […]
Why Sales People Prefer Email to LinkedIn’s InMail
To many professionals, especially sales professionals, your LinkedIn contacts in many ways represent your contact database or your rolodex. However, LinkedIn is an “inclusive” social network, which by definition limits your ability to engage with those contacts. They try really hard to ensure you do all your contact engagement inside of LinkedIn. LinkedIn offers a […]
How To Export LinkedIn Contacts And Then Import Into VipeCloud
If you are like most sales professionals, your contacts are king. And if you agree with our post that email is preferred by sales professionals over InMail, then access to your contacts for other uses is especially important. Here is a guide for how to export your LinkedIn contacts and then import them into VipeCloud. […]
Does Your SMB Want Sales And Marketing Software To Be Smart or Simple?
Buzzwords abound in the world of sales and marketing software and the core of these offerings, customer relationship management (“CRM”) systems, are often the culprits driving the hype cycles. Thinking back over recent years the terms apps, marketplace, productivity, success, automation, big data, and machine learning come to mind. The newest bunch seem to revolve […]
Startup Insights: Walking The Fine Line Between Product Vision and Customer Input
Startups have one of the most challenging and thrilling missions in the world – to create value where none existed before. Naturally, many who choose this path do not succeed. In all cases of developing a new product or service, decisions have to be made to balance the founders’ vision with customer input. How can […]