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The VipeCloud Blog

Mortgage Marketing: How To Generate Leads That Need Loans

July 6, 2021 Jacob Statler 1 Comment

Today you’ll gain helpful ideas on how to market your private mortgage company effectively and gain qualified borrowers.  Marketing takes companies from zero to hero in today’s world when it follows a proven plan of action. When it comes to the mortgage industry, borrowers have more access to more lenders now than in history. So […]

Depiction of sales team using outbound sales lead generation to grow their business.

9 Outbound Sales Lead Generation Strategies To Scale Your Business

July 1, 2021 Jacob Statler 1 Comment

In this definitive guide, I’ll be going over what outbound lead generation is, why your business needs it, and the best outbound strategies for 2020 and beyond. While it should be every business’s top priority for sustainability to establish an inbound lead machine, outbound lead generation is far from dead. In fact, it’s one of […]

Cold leads, warm leads, and hot leads

Cold, Warm, & Hot Leads: Classify & Close Any Sales Lead

June 23, 2021 Jacob Statler 2 Comments

In this article, we’re going to talk about how to classify leads most effectively so you can make more sales. Every business wants more leads; they’re the start of every sales journey…  And the only way to make more sales is by acquiring more leads. But don’t be fooled:  All leads are not created the […]

what is CPQ

What Is CPQ? How To Use CPQ To Increase Efficiency By 60%

June 22, 2021 Jacob Statler Leave a Comment

Today you’ll get an in-depth understanding of a tool that can make your sales process more efficient, leading to more deals and higher customer satisfaction.  A B2B sales cycle typically has:  Lead generation → qualifying → sales presentations/demos → closing. The goal is to offer and sell a solution to your potential customer’s pain point […]

smb sales

SMB Sales: How To Sell To Your Dream Clients at Scale

June 16, 2021 Jacob Statler Leave a Comment

In this article, we go over how to optimize your SMB sales process to get your dream SMB customer. When it comes to business, it’s always good to shoot big. The 10x rule is a great one to follow. But I have to admit — there are times when shooting big isn’t always the perfect […]

Lead Capture Page

How to Create Lead Capture Pages that Get More Leads

June 16, 2021 Jacob Statler Leave a Comment

If you’re sending traffic to your business’s home page, you could be making a costly mistake. Why? Your home page probably has various other links, messages, resources, and pages that will make your visitors lose focus. The solution? Create a lead capture page tailored to a specific audience with a specific call-to-action. You’re about to […]

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what-is-crm

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VipeCloud CRM Case Study: The Franchising Company

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