Today you’ll learn about the benefits and potential drawbacks of implementing CRM for your business. Customer relationship management is such an important aspect of your business because of how it improves relationships with customers and other connections in your industry. Having a CRM system will ensure all the aspects (marketing, sales, customer service, and internal […]
The VipeCloud Blog
CRM Database: How To Manage Customer Needs & Data
This guide will help you understand and manage your CRM database of contacts, helping your business stay organized and effective. Collecting vast amounts of information is a given the longer and longer you’re in business. Consolidating your customer information in one hub will help you better service them, stay organized, and bring scalability potential. A […]
11 CRM Metrics To Measure Business Success
In this guide, you’ll learn how CRM metrics and KPIs can help you better measure business campaigns and decisions. Many of the decisions you make in your marketing, sales, and customer service need to have some data to justify them. Sure, some decisions can be instinctive, but your CRM is the best tool to base […]
How To Use CRM Campaigns To Serve Customers More Strategically
Are you looking to gain more out of CRM? Here you’ll learn how to craft CRM campaigns that’ll help drive revenue and customer satisfaction. Businesses (big or small) are always on the lookout for new ways to improve their systems. With an effective CRM campaign and an organized way of keeping track of customers — […]
Email Lead Generation: How to Get Ready-to-Buy Email Leads
This guide will go behind the curtain of how email lead generation works and how you can implement it in your business for a massive ROI from email leads. Every customer in existence starts as a lead, meaning they have an interest in a product or service and have the potential to buy. But here’s […]
Email Marketing CRM: How To Get The Most Out Of Your Email Efforts
In this guide, you’ll gain a complete understanding of what an email marketing CRM is capable of and how to formulate a plan to nurture and expand your audience. CRM (Customer Relationship Management) has surged in popularity thanks to its many business functions. (CRM usage across all industries went up from 56% in 2018 to […]